
Renaissance Brands today announced the launch of it's Twitter feed and Facebook page in support of its award winning vodka, Cariel. Gregg Ainsworth, Renaissance Brands Co-Founder said: "We have an ever-growing fan base and with so many thing happening around the world it seemed natural that we'd want to help create a sense of community amongst this fan base, bartenders and consumers alike. We're a modern product for the modern world and social networking is an integral part of that world. This is a brand with a strong relationship to art, design and fashion and we knew that Web 2.0 will allow the brand to express itself the the utmost".